Do you know that more than 70% of search traffic clicks occur when a website appears on the first page of search engine results? With a higher page ranking on Google, you can survive the toughest online competition and boost conversion rates. Following constant and optimized smart SEO practices can help you reach your website traffic goals and rank higher on search engines. Let’s review some of these tactics below.
Focus On Keyword
To optimize SEO practices, you’ll need to primarily pay attention to keywords. You must have designated keywords for Google ranking. This means choosing keywords used most commonly by people searching for specific services in your niche. You can research these keywords using special tools and optimize you website accordingly.
Add Quality Content
Google ranks the webpage according to the quality of content provided on a website. It has crawlers that can rate the authenticity and value of the content on the web pages. Having fresh, informative, and valuable content will attract people. Using relevant information, videos, pictures, and other posts optimized with keywords can ensure a higher user engagement and better ranking with Google.
While images can keep the users hooked on your webpage, its large size can affect your ranking. Images of huge sizes can make your website slower. Hence, optimize the image needed for your website before uploading them. To ensure the best image optimization, you need to choose smaller pictures with PNG format and larger ones with JPEG format. Use software tools like Photoshop that can reduce the file size of the image without damaging photo quality. It will ensure your site looks attractive for the targeted customers while improving its running speed.
Pay Attention To Link Building
Link building is one of the smart SEO solutions for better website traffic and conversion rates. When websites link to your site, Google considers your website as trustworthy and reputable. With improved quality and quantity of links coming into your webpage, you can enhance SEO significantly. Internal links also improve your credibility. Linking other pages to your sites can help provide a clearer picture of your site to Google.
Optimize Titles And Description For Better Traffic
Optimizing the titles and descriptions can provide a. Better idea about your webpage to Google crawlers. Titles and descriptions help Google and the users understand the purpose of your webpage. Adding relevant keywords to the title and description can improve SEO tremendously.
SEO is evolving and has a complex nature. To keep up with the SEO demands, you need to allocate quality time. You have to come up with the latest strategy that can improve web traffic and conversion rates. To meet the challenges of the online world, SEO experts can work with proven and excellent strategies that will help rank your website higher.