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Top Tools For Digital Marketing In 2021

When it comes to marketing, your can’t excel without staying on top of trends. Every digital advertiser knows the significance of various tools that can help them easily perform their everyday tasks.

From scheduling of regular social media posts to competition analysis, there are tools for all types of marketing tasks. These tools help increase a marketer’s productivity significantly.

Below is a list of tools that every digital market should be aware of and evaluate if it’s a good fit for fulfilling their digital marketing needs.

SEMRUSH

This is one of the most trusted digital marketing tool which is growing rapidly and is considered a great all-in-one SEO platform. The SEMRush platform operates to recognize various trends that appear in your corner, categorizing a variety of keywords, monitoring your SEO on the page, analyzing rankings and backlinks.

The updated element of the SEMRush AI Writing Assistance engine will play a distinctive role in SEO and content marketing strategies and help run effective campaigns.

Unquestionably, SEMRush is transforming the reputation of SEO and making it more accessible and easier for everyone. Countless number of bloggers and sellers globally are using SEMRush every day for their marketing needs.

MOBILEMONKEY

MobileMonkey is a kind of an Omni-chat advertising platform that permits marketers to make Facebook ad bots, sms bots, and native webchat bots in one place. It works flawlessly across multiple messaging platforms. Its chat marketing campaigns can operate across webchat, SMS/MMS, Facebook Messenger, Instagram, and Whatsapp.

Key Features:

• Chatbot builder – create tailor-made chatbots in minutes

• Chatbot blaster – send mass text messages to contacts

• RSS Blaster – share RSS updates with the clients

•  Messenger ads – allows users to develop Messenger ads directly on the platform

MAILCHIMP

MailChimp is one of the most popular tool in email marketing software. It is a marketing artificial intelligence software created to help you reach your target customers instantly and productively. It is free for organizations or anyone who have a mailing list of a maximum of 2,000 subscribers. MailChimp is a stable email marketing platform for almost any enterprise whether large or small.

If you want to keep your audience informed about news and updates from your business, then Mailchimp should be your go to software for email marketing.

It has all the fundamentals when it comes to reporting, with a well-crafted design as the reports cover information such as open-rates, click-through rates, and also useful pieces of data that you would find beneficial in your audience research.

OPTINMONSTER

If your company’s website is developed with WordPress and you want to capture leads or convert visits effectively then you definitely would want to consider OptinMonster. This tool essentially helps turn your website traffic into subscribers where they can sign up to be a part of your mailing list. It also works well with Mailchimp, whereby, ou can collect the emails through OptinMonster and use them with MailChimp.

MEDIUM

Medium is considered as one of the most robust blogging platforms that exist. Readers can find diverse blogs to read through and business can discover writers.

Medium is very simple to use and does not require any configuration or coding experience. It also helps you reach your existing online community of people with the same kind of interests.

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